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| The Networking Group For Marketing Hybrids |
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The marketing hybrid is an individual equally at home in the worlds of marketing and technology
REF.: pp 53 Database Marketing Robert Shaw, Merlin Stone, Gower Publishing Ltd (ISBN: 0704506394) 1990
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USEFUL SOFTWARE
Here a few resources which you may find useful. Please feel free to add your own.
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ALTERIAN
Alterian is a global provider of marketing and customer insight solutions which enable businesses to improve the effectiveness of marketing activity through sophisticated customer insight
www.alterian.com
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